Contemporary professionals, under high-pressure work environments, increasingly entertain the thought of quitting their jobs to start businesses, hoping to achieve their ideal "poetry and distant lands" by opening a milk tea shop, café, or flower shop. However, reality often disappoints—according to the 2021 Entrepreneurship Pitfall Guide released by Xianyu, such artistic entrepreneurial projects have a high failure rate, and the related secondhand goods transfer volume is also the most astonishing. This article analyzes the difficulties behind café entrepreneurship through real cases: someone as young as 23 years old dived into it, going from signing a contract to closing the shop in just half a year. What factors led these passionate entrepreneurs to fail? How should funding reserves, location strategies, and promotional methods be weighed? Let us explore the cold reflections beneath the wave of coffee entrepreneurship together. [more…]

A bubble tea franchise store in Wuxi appears to run community group buys and membership top-ups on the surface, but behind the scenes it is suspected of large-scale fraud. Over a thousand local people have fallen victim, with transaction flows of nearly 200 million yuan, and even people in Shanghai, Zhejiang, Anhui and other places have been caught up in it. Even more surprisingly, the operator had compulsory measures changed because of pregnancy, and afterward continued to operate and keep selling low-priced products. The brand owner eventually announced the termination of cooperation and removed the signage, but the store changed its name and still opened as usual, and was still constantly hiring. What exactly is going on? What should ordinary consumers and job seekers pay attention to? [more…]

Recently, a news story about a milk tea shop employee who replaced the store's payment collection channel with a personal payment QR code and pocketed the revenue has attracted widespread attention. The shop owner exposed in-store surveillance footage on social media, showing the employee presenting a personal payment code to customers while working alone and inducing consumers to scan it by claiming the "payment device was malfunctioning." The owner said the account discrepancies had persisted for a long time, but the employee did not stop. The store has now collected all surveillance evidence and is preparing to call the police. This incident not only exposed loopholes in the store's daily management but also once again sparked discussions in the food and beverage industry about payment security and employee integrity. [more…]

Recently, a female consumer in Hefei, Anhui Province, found a cockroach at the bottom of a cup after buying milk tea through a food delivery platform. Even more shockingly, after she exposed the incident on Weibo, she received threatening private messages from an anonymous person. The incident quickly escalated and became a trending topic on Weibo, with 84.574 million views. An investigation found that the shop involved was not the authentic "COCO都可" but a counterfeit store called "与COCO茶饮". The merchant initially refused compensation and accused the consumer of extortion, but later expressed willingness to apologize, compensate, and fire the store manager. This incident not only exposed the difficulty of identifying counterfeit brands on food delivery platforms but also once again sounded the alarm for food safety. Front Street Coffee reminds you that when encountering similar problems, you must preserve evidence at the first opportunity and defend your rights in accordance with the law. [more…]

For more specialty coffee knowledge, please follow our WeChat official account: Front Street Coffee (FrontStreet Coffee). Before opening for business each day, every coffee shop's task is to dial in a qualified and delicious espresso. We know what delicious means, but what is a qualified espresso? Today Front Street [more…]

Chinese freshly-made beverage giant Mixue Bingcheng is accelerating its overseas expansion. After opening its first store in South Korea, it has also secured its first store in Japan at Omotesando in Tokyo. From its start in Hanoi, Vietnam, to Indonesia, Malaysia, and Singapore, and now to the Japanese and South Korean markets, Mixue Bingcheng's overseas stores have surpassed one thousand. Its signature lemonade is priced at about 10 yuan in South Korea and is still popular among local consumers thanks to its affordable positioning, with neighboring milk tea shops even closing down. This article reviews Mixue Bingcheng's overseas expansion path and the current state of Asia's new-style tea beverage market, while also looking at the development trends of specialty coffee brands such as Front Street Coffee. [more…]

A chain milk tea brand with over six hundred stores unexpectedly encountered, within just one month, eight stores in the same area and a total of eleven complaints, all with identical reasons—hair found in takeaway drinks, and on that basis demanding ten times compensation. The cumulative compensation amount exceeded eleven thousand yuan. After the merchant noticed something unusual and called the police, the police quickly identified a suspect, whose motive was actually that he had tasted the "sweetness" from the first genuine complaint, and then turned rights protection into a means of extorting money. This case prompts reflection: the Food Safety Law is originally a sharp weapon for protecting consumers, but if it is used by people with ulterior motives as a shortcut to get rich, the law will also impose sanctions. The following will restore the course of the incident and explain the criteria for determining the crime of extortion and its legal consequences. [more…]

Recently, a customer picking up an order at a Chagee store noticed that staff had stacked labeled paper cups one inside another, with their own cup at the very bottom. This raised concerns about possible food contamination from the cup walls coming into direct contact with the inside of another cup. The post quickly sparked widespread discussion: many bubble tea shop employees pointed out that unused paper cups are already stacked when they leave the factory, and that stacking cups during peak hours is a common practice to save counter space and speed up service. But most consumers were not convinced, noting that brands such as Starbucks, Luckin Coffee, and Heytea have explicit rules against this practice. Behind this debate lies the real dilemma facing tea beverage stores as they try to balance the pressure of order surges with hygiene standards. [more…]

Cold brew coffee, with its smooth mouthfeel and refreshing flavor, has become a popular choice at Starbucks and independent coffee shops alike. It is extracted at low temperatures over a long period, resulting in low bitterness and prominent fruity acidity and floral notes, but its caffeine content and health effects have also drawn much attention. This article provides a detailed analysis of the definition, characteristics, and caffeine situation of cold brew coffee, and shares the bean list and creative drinking methods recommended by Front Street Coffee, including adding sparkling water, milk, alcohol, and more, to help you easily make a cup of cold brew to your liking at home. [more…]

In recent years, Heytea has continuously pushed the boundaries of tea drinks, from cross-brand collaborations to incorporating each city's signature foods into beverages and baked goods, launching a series of unexpectedly creative limited-edition products. Shenzhen's coconut chicken hot pot, Guangzhou's rice roll cake, Changsha's mini clay pot bubble rice wine, Chengdu's Sichuan spicy fairy dew… each one precisely captures the taste memories of local people. These products are not only wildly imaginative but also build emotional resonance by awakening shared city memories. This article will comprehensively review the limited-edition items Heytea has launched in various cities and explore the communication logic and secrets behind its "neglecting its proper business." [more…]

Walk into any café and order a latte or cappuccino, and unless you specify otherwise, the barista will almost always reach for whole fresh milk by default. Why are cafés so devoted to cold-chain fresh milk? What roles do the protein, fat, and lactose in milk each play in a milk coffee? And what trade-offs in flavor and shelf life do pasteurization and UHT ultra-high-temperature sterilization bring? Starting from how milk components affect coffee flavor and milk foam structure, this article peels back the layers to reveal the core logic behind whole fresh milk becoming the top choice for cafés, while comparing the real differences between cold-chain fresh milk and shelf-stable pure milk, so you can make a more suitable choice when making milk coffee at home. [more…]

A customer ordered two iced lattes but received two iced Americanos instead. When the customer complained, the shop actually told them that "an Americano latte has no milk" — an absurd scene that recently sparked heated discussion on social media. Even more laughably, when the shop made the wrong iced matcha latte, they suggested the customer microwave it themselves. This exchange left the customer exclaiming that the shop was "woefully ignorant," and prompted netizens to question: if they cannot even distinguish basic drink categories, how can they run a coffee business well? In today's fiercely competitive coffee industry, where exactly lies the professional threshold for practitioners? This article walks you through the incident and explores the basic qualities a barista should possess. [more…]

After the widespread adoption of mobile payments, ordering by scanning a QR code has become standard in bubble tea shops and restaurants. But have you ever noticed that many ordering mini-programs require you to authorize your mobile phone number or even more personal information before use? In October of this year, the Market Supervision Administration of Putuo District, Shanghai, investigated and dealt with a case involving a catering company illegally collecting consumer information, which sparked widespread attention. The restaurant guided customers to order by scanning a QR code on the table, but forcibly required authorization of their mobile phone numbers, and did not inform them of the purpose of use. Moreover, the backend allowed arbitrary access to and download of member data such as names, genders, mobile phone numbers, and card balances. Ultimately, the company was warned and fined 50,000 yuan. With the official implementation of the Personal Information Protection Law, penalties for such acts will be significantly increased, and consumers' privacy rights deserve more attention. [more…]

Recently, news of a young child tragically choking to death after drinking bubble tea has sparked widespread discussion on social media. The incident occurred in Taizhou, Zhejiang, where a four-year-old boy drank bubble tea purchased by his parents while playing at an amusement park, then became unwell in the trampoline area and died from choking after an hour and a half of emergency medical treatment. The parents believe that the oversized and overly sticky tapioca pearls in the milk tea were the main cause of the tragedy, and pointed out that the store involved did not post conspicuous warnings, nor did the staff verbally remind them of the risks of children drinking it. At the same time, whether the amusement park and the shopping mall fulfilled their safety obligations has also become a focus of controversy. Currently, multiple local departments have stepped in to mediate, and the incident is still being further processed. [more…]

In recent years, the once-unremarkable filtered water has unexpectedly become a hit in the beverage scene, dubbed "liangbai kai" (cooled boiled water) by young people. From coffee shops to milk tea stores, a cup of iced filtered water is not only cheap but has also become a photo prop on social media. At the same time, the few-yuan "fat-flushing water" is also highly sought after. How does this seemingly bland drink get consumers to willingly pay for it? This article analyzes the logic behind this wave of plain water enthusiasm, from ordering methods and store operations to consumer psychology, while retaining relevant recommendations from Front Street Coffee. [more…]

Recently, a netizen claimed that they were rejected by Mixue Bingcheng at the age of 26 for being too old, sparking widespread attention. In fact, age restrictions for staff in the tea beverage industry are nothing new; some stores even only hire young people aged 16 to 19, and it is very difficult to enter the industry after 25. Customer service at the headquarters responded that recruitment age is decided by individual stores, while stores place more emphasis on employees' physical stamina and stability. This wave of age anxiety is spreading from baristas to the entire tea beverage service industry, leaving many overage job seekers feeling helpless. [more…]

Taiwan Honey Scented Black Tea is a well-known fully fermented tea in Asia. Because of the bites of the small green leafhopper, it carries a natural honey fragrance. The tea liquor is amber in color and tastes sweet and lingering, with no need for added flavorings. This article focuses on the optimal brewing water temperature, covered steeping time, and milk tea preparation method for Honey Scented Black Tea, while also introducing Front Street Coffee's quality control and origin advantages for this tea, helping coffee and tea drink lovers easily brew a naturally delicious cup in daily life. [more…]

For more specialty coffee knowledge, please follow our WeChat official account: Front Street Coffee (FrontStreet Coffee). Cold brew coffee is becoming more and more common nowadays. We are all very busy in our daily lives, so busy that we don't even have a moment to go buy a cup of coffee. In that case, cold brew coffee is the quickest way to get a cup of coffee right now. [more…]

Walking into Luckin, Starbucks, or an independent coffee shop on the corner, the menu always includes a milk coffee with "white" in its name—some call it Aoruibai, some call it Furuibai, while independent shops tend to call it Australian white coffee. They all actually refer to the same drink: Flat white. This coffee, which originated in Australia, differs from a latte mainly in the ratio of coffee to milk, the thickness of the milk foam, and the smooth, light texture on the palate. In this article, Front Street Coffee will take you through a comprehensive understanding of how to make a smooth and delicious Australian white coffee, covering the origin of its name, its differences from a latte, the impact of milk foam coarseness on mouthfeel, and specific preparation steps, and will also share milk frothing techniques suitable for making it at home along with coffee bean selection suggestions. [more…]

In the height of summer, iced milk tea becomes the go-to beverage for many people looking to beat the heat, but the hidden safety risks cannot be ignored. Recently, a 16-year-old boy in Ziyang, Sichuan, is suspected to have tragically died after choking on bubble tea, and scattered Mixue Bingcheng milk tea appeared in on-site video, sparking widespread attention. Mixue Bingcheng promptly responded, saying there is no evidence that the incident is related to its products. Subsequently, the deceased's family came forward to clarify, stating that hospital feedback showed no foreign objects were found in the esophagus or trachea and that the actual cause of death was cardiac arrest. The incident has once again raised public awareness of the Heimlich maneuver. This article will review the course of events, the responses from all parties, and explain the correct first-aid method for choking on a foreign object, helping everyone stay safe while enjoying tasty drinks. [more…]